By Janefrances Chibuzor
As conversations around economic diversification gain momentum in Nigeria, Jands Travel Business School is positioning domestic tourism as a catalyst for cultural preservation, entrepreneurship and sustainable development through the 3rd Domestic Tourism Festival (DTF 2026).
The three-day festival, scheduled for September 4 to 6 at the Amadeo Event Center in Enugu, will bring together tourism and hospitality professionals, investors, policymakers, students, exhibitors and cultural enthusiasts to explore opportunities within Nigeria’s tourism landscape.
At a time when stakeholders are advocating stronger investment in local destinations and tourism infrastructure, the organisers say DTF 2026 will provide a platform for dialogue, collaboration and practical solutions to industry challenges.
The event will feature exhibitions, business networking sessions, cultural performances and discussions on emerging trends shaping the future of domestic tourism.
Mrs. Chioma Obi, Director of Jands Travel Business School and General Secretary of the National Association of Nigerian Travel Agencies (NANTA), Eastern Zone, said the festival reflects a commitment to strengthening the tourism ecosystem through education, partnerships and stakeholder engagement.
According to her, domestic tourism has the potential to support local economies, create jobs and promote Nigeria’s diverse cultural heritage when industry players work together to develop sustainable initiatives.
The organisers expect participation from travel professionals, hospitality operators, entrepreneurs, government agencies, students and members of the public interested in the growth of the sector.
Beyond the networking opportunities, DTF 2026 is expected to showcase Nigeria’s tourism assets while encouraging innovation and investment across the industry value chain.
With domestic tourism receiving increased attention as a driver of economic activity and community development, stakeholders believe platforms such as the Domestic Tourism Festival can help bridge gaps between policy, business and local participation.
Admission to the event is free, while registration remains open for participants, exhibitors and sponsors.
For Jands Travel Business School, DTF 2026 is not just another industry gathering. It is an opportunity to foster collaboration, highlight Nigeria’s tourism potential and contribute to the ongoing conversation about the sector’s role in national development.
As Enugu prepares to host the festival, attention will be on the ideas, partnerships and initiatives that could shape the next phase of domestic tourism in Nigeria.
